Hans Smellinckx, multi-channel marketing expert

9 posts categorized "events"

May 08, 2012

ROI of social media - STIMA social media bootcamp

April 30, 2012

Interactive marketing & connecting the dots

 

March 23, 2011

Olivier Blanchard about social media and its ROI #fusionmex [BLOG]

Fusionmarketing The Fusion Marketing Experince takes place in Brussels, here are the key take-aways from Olivier Blanchard’s talks:


Social media is a lot about talking or selling. It should go beyond marketing! Keep in mind that it isn’t free or cheap.

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June 29, 2010

Social marketing meetup Antwerp 2010: be there! #smdaybe

Smdbe 




On June 30th, Antwerp welcomes you for the first Social Marketing Meetup, organized in association with over 500 meetups worldwide at the occasion of Mashable’s Social Media Day. The venue is Hangar 26, one of the best known locations in Antwerp.


The event starts at 7.00 PM and focuses on networking, celebration, interactivity and fun.

Dress code: casual / Parking: Hangar 28

The Antwerp Social Marketing Meetup supports World Without Torture.

We thank main sponsors Netlog, Selligent and Telenet, sponsors Karel de Grote-Hogeschool, LBi Belgium, Social Marketing Forum, Lead’fabric, Equaero, Talking Heads, These Days, Xeta, media partners DutchCowboys and Apen.be and YOU for making this possible!

Book tickets here: http://www.amiando.com/smday.html

+ 250 people are coming, still some tickets left!

April 09, 2010

Seth Godin, Are you a Linchpin? Do you ship? Are you and your brand an artist?

image from farm3.static.flickr.com Last week, digital guru Seth Godin visited Antwerp. Seth Godin, writer of books like Tribes, Purple Cow, Meatball Sundae and his most recent work, Linchpin, took the time to have a personal meeting with some Belgian marketers before he started his speech. Some of the key highlights of the discussion and the speech he gave afterwards:

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March 23, 2010

Marketing Day: Goodvertising and the art of giving back - Contagious Magazine (#md2010)

image from www.contagiousmagazine.com Jessica Greenwoud from Contagious Magazine about how companies and brand can turn into trusted brands. From a teacher and music producer, she landed at Contagious Magazine. The consulting Contagious is doing is becoming as important as the magazine itself. Let's talk about ethics and trust... like the slogan of contagious, let's give you marketers a final warning sign.


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Marketing Day: Electrabel and Together less CO2 (#md2010)

image from cmp.roularta.beElectrabel, the belgian market leader for supplying energy to Belgian homes (more than 4 million clients out of the 5 million households) is looking at how they can improve their brand image as traditionally... nobody believes and trusts them (most of the time because of their own big ego and years of charging way too much).



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Marketing Day: Steven Van Belleghem & the conversation manager (#md2010)

image from www.theconversationmanager.com Steven Van Belleghem,writer of the book "the conversation manager", will speak about how trust is important for brands and how they can "manage" the conversation. Your consumers want it and don't think they don't want to communicate. Welcome to the chief conversation officer...



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Marketing Day 2010: Patrick Collister talking about Trust (#md2010)

image from 2010.marketingday.be Brussels - The WDM Marketing Day is kicking off today with its first keynote speaker, Patrick Collister. He is talking about trust and brands, or how brands have lost the trust of the consumers.




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