The most heard question you hear about social media talks about "why would we need to invest in it". Well, for those that aren't yet convinced, here is a study of Syncapse about the value of a facebook fan compared to non-fans. get convinced now...
Continue reading "Value of your facebook & twitter fans [infographic] (#socialmedia, #sm, #trends,#facebook)" »
Recently I gave a presentation at the Erasmus Hogeschool Brussels regarding the travel industry and what the future looks like for the travel & leisure brands.
Continue reading "Travel industry... trends for the future (#travel, #reizen, #travel2010)" »
Great presentation about the new shopper with some updates on brands reaching out to the consumers. It's all about engagement and the instore/online experience.Time to connect to your consumer!
Continue reading "Shopping Reinvented: Next Generation Apparel Retailing (#ecommerce #retail #etail)" »